WWD News App for Digital Signage | Live Data Without The Upkeep
Fashion news ticker for digital signage
The WWD News app delivers curated fashion industry headlines directly to your digital displays, creating natural conversation starters in retail environments. Salons use the feed to keep clients engaged during appointment wait times, while clothing retailers leverage trending content to reinforce fashion authority. Implementation requires minimal setup – select your preferred news categories, customize visual elements to match your brand, and set the timing between headlines. The seamless auto-refreshing content eliminates the need for manual updates, ensuring your screens always display current industry developments without staff intervention.
Select your preferred content categories including fashion, accessories, beauty, and business news to deliver the most relevant headlines to your audience.
Brand-aligned visuals
Adjust headline colors, summary text, and background appearance to complement your store aesthetics or salon décor while maintaining content legibility.
Fashion industry updates
Stay current with breaking news from designers, runway shows, and industry developments that automatically refresh without manual intervention.
FAQ
Can I display the WWD feed alongside my own promotional content?
Yes. The app works effectively as a zone within a multi-content layout. Many retailers position the fashion news feed at the bottom of screens while showcasing their own seasonal collections or promotions in the primary display area. This approach maintains customer attention while subtly reinforcing your business's connection to broader fashion trends.
How frequently does the content update with new headlines?
The WWD app automatically refreshes to display the latest available news without requiring manual updates. You control the timing between individual headlines through the "Next Post Delay" setting, which determines how long each news item remains visible before transitioning to the next story in the feed.
Can I filter out certain types of fashion news to focus on specific categories?
Yes. During setup, you can select specific WWD News topics such as Beauty, Fashion, Accessories, or Business that align with your store focus. This customization ensures the displayed content remains relevant to your particular customer base or business specialty rather than showing the entire range of WWD coverage.
Does the app require an additional subscription to WWD?
No. The WWD app is included with your Fugo subscription without requiring separate credentials or payments to WWD. This integration provides professional fashion industry content without the additional expense or management of maintaining a separate media subscription.